Corporate Website Redesign

Corporate Website Redesign

Corporate Website Redesign

Overview

The branding and online presence of an IT corporation must reflect a contemporary, innovative, and technologically advanced aesthetic. The previous aesthetic looked antiquated and didn't correspond with the updated and efficient services they deliver.

My responsibilities

Current Website Evaluation | Competitor Analysis | UI Design | Prototyping | Usability Testing | HTML + CSS | Style Guide

Before

  • Evaluation of the site's heuristic and accessibility based on Nielsen's design standards and the Web Content Accessibility Guidelines (WCAG).

  • Collaborate with key stakeholders on the primary objectives of the rebranding and redesign initiative.

  • Conduct investigative studies into our thriving competitors.

  • Evaluation of the site's heuristic and accessibility based on Nielsen's design standards and the Web Content Accessibility Guidelines (WCAG).
  • Collaborate with key stakeholders on the primary objectives of the rebranding and redesign initiative.
  • Conduct investigative studies into our thriving competitors.

After

Enhanced user-friendly guidelines, resulting in a website appearance that harmonizes more with the corporate identity: contemporary, rejuvenated, and centered on educational technology.

Logo Redesign

Every corporate asset carries the logo. Consequently, it's essential for it to precisely reflect the company's character.

Click the button below to understand the reasoning behind the new emblem's creation.

A whole new look

Rebranding isn't simply a visual transformation. The task encompasses the development of style guides and assets such as templates and business cards. In my role as a designer, every stage of this reinvention process has seen my involvement.

HTML / CSS

I worked closely with the developer and created and implemented some classes, ensuring responsiveness and fixing visual bugs.

Copyright © 2023 by Luciana Caraça
Generated on November, 2023